Chapter Overview
Retail has spent years trying to design the perfect experience: mapped journeys, polished service, consistent execution. And yet loyalty remains fragile.
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This chapter starts from a different idea: the most powerful retail experiences aren’t delivered by brands; they’re co-created with customers, staff, and the spaces they share. When people are given agency, when stores allow for interaction and unpredictability, experience becomes something lived rather than managed.
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We’ll explore how social spaces inside stores build stronger emotional memory, deeper trust, and more durable loyalty than transactions or rewards ever could. It’s a conversation about letting go of control without losing coherence, and why the future of physical retail depends less on perfection and more on participation, community, and creating spaces customers want to revisit.
Location
The Kensington Hotel,
109-113 Queen's Gate,
South Kensington,
London,
SW7 5LP
Curator:
TBC
Agenda:
8:30am - Arrivals and Introductions
8:45am - Breakfast
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9:00am - Community and Third Spaces
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9:30am - Discussion
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10:30am - Wrap-Up
Upcoming Chapters:
Date: February 5th
Topic: Community and Third Spaces
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Date: May 14th
Topic: TBC
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Date: September 17th
Topic: TBC
Date: March 19th
The KTP Dinner
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Date: July 9th
Topic: TBC​
Date November 12th
Topic: TBC
What is The Retail Book Club?
At Agile Retail, we’re deeply passionate about the intricate dynamics of retail stores and the perpetual evolution of the retail landscape. We’re always trying new things and working with others to transform the retail landscape. Over the years, we’ve had the privilege of collaborating with a diverse array of retailers, each offering unique perspectives and insights that have further ignited our determination to redefine the narrative of retail.
The Retail Book Club brings together a small group of industry experts representing a wide spectrum of retail domains who re-write the book of retail. Together, we delve into a different topic each month, exchanging anecdotes, best practices, and thought-provoking ideas that underscore this dynamic industry. Our events are designed to be intimate and exclusive, fostering an environment conducive to meaningful dialogue and a deep exploration of the challenges and opportunities that define the retail landscape.
Thank you for joining us, your insights and contributions are invaluable as we collectively endeavour to shape the future of retail.